French TV car show – M6 Turbo in Israël
Road Trip Israël
Client : M6
Mission : Gather the major French automakers for a comparative road test in Israel for the Turbo show
Road trip design, tracking, logistics and managing the 1,500km route linking the major Israeli cities, the long southern routes, off-road trails, and multiple, varied deserts. An extremely demanding, yet tailor-made challenge, filled with complexity and delivered with brio by the ride&drive team. An out-of-this-world logistical feat, delivered with force and determination—if we think back on the vehicle transportation authorisation file.